Now they handle billions per day, and AdWords has millions of advertisers using their platform to reach new customers.
The Wall Street Journal estimates that 40 cents of every new digital advertising dollar in 2017 was spent on Google.
Google AdWords seems pretty simple: It’s online advertising on Google’s search network or sites connected to it.
The goal is to bring in new customers to buy your products or services based on search queries conducted by actual people.
But AdWords is tough to navigate. And if you don’t take advantage of all the new features and strategies, your AdWords success can turn into a nightmare.
That’s why we constantly update our Google AdWords 101 guide, the resource that takes you from zero to hero in no time.
Let’s discover what’s new in may 2018!