Published an ad but don’t see it getting the reach you expected? Wondering if your Facebook ads are delivering at all?
Keep reading for a list of the top reasons why your Facebook ad campaign isn’t delivering and how you can fix it right away.
Top Facebook Updates You Can’t Miss (September 2021 Edition)
We’ve entered the fall season of 2021, and this year has flown by lightning-fast — almost as quickly as the speed of Facebook updates.
The end of August and the beginning of September are no exception, and it’s given us one of our longest lists of Facebook updates so far this year. Among the new features are new products for personalization, a Business Suite update, and new features for Messenger.
There’s so much to cover, so let’s take a look at the Facebook updates from September 2021 that you need to know.
13 Twitter Ads Examples To Inspire Your Next Campaign
Twitter offers great advertising potential at a great price. At $0.58, the average CPC for Twitter ads is one of the lowest in the paid social media scene. This allows digital marketers to create ads that pull people in and get their brands noticed without breaking the bank.
In January 2021, Twitter retired its Ads Transparency Center and ad library that was a source of inspiration to many social marketers. This is why we’ve gathered some great Twitter ad examples you can learn from.
Keep reading to find out what makes advertising on Twitter so special, and get inspired to create your own amazing ads.
Why You Need to Try Instagram Explore Ads (and How to Make Them)
Instagram has been rolling out new ad placements at lightning speed over the past few years. We’ve gotten Stories Ads, IGTV Ads, and Reels Ads. Now we’re gaining access to Instagram Explore Ads, too.
Instagram’s Explore Ads allow advertisers to show sponsored content on the Explore page, where users go to browse images and videos that the app has curated based on their past behavior and interests. They’re an exciting placement option because they reach people who don’t already follow you while they are in prime discovery mode.
In this post, we’re going to go over everything you need to know to get started with Instagram Explore Ads, including why you should use them and how to set them up.
How to Create Successful IGTV Ads: 6 Tips
Video content has been taking the internet by storm. In Q3 of 2020, almost 30% of online viewers were spending over ten hours a week consuming video content.
Videos can captivate audiences and deliver a message in a way that static content just can’t. When Instagram launched IGTV as their answer to YouTube, allowing users to craft longer-form content for the first time, the platform gained new momentum. And the format’s success opened the door to IGTV ads.
If you’re new to the format, getting started with Instagram IGTV ads can seem a bit daunting, but once you know the basics, it becomes a lot easier. Stick around to learn about the different kinds of IGTV ads at your disposal, how much you can expect to spend on them, and how to optimize IGTV ads for success.
4 Tips for Creating the Best Instagram Reels Ads
Instagram introduced Reels in August 2020. The TikTok-inspired short-form video format lets users create multi-clip videos of up to 60 seconds and add audio and effects to them. Reels have quickly become a favorite format for the platform’s users to find fresh content and engage with new accounts.
And now, unsurprisingly, brands can further capitalize on the format’s popularity and reach targeted audiences with Reels ads.
Keep reading to learn what Instagram Reels ads are and how to create Reels ads that are engaging and effective.
Why You Need a Facebook Ads Audit (Free Template)
If you’re like most marketers and advertisers, you closely track the performance of your Facebook Ad campaigns on a daily or weekly basis. That’s where a Facebook Ads audit template comes into play.
Facebook Ads audits are essential to assess the overall performance of your campaigns. In this post, we’re going to go over exactly what’s included in a Facebook Ads audit, how to perform one, and share a free Facebook Ads audit template to make the process easier.
How to Create Effective Instagram Story Ads, Step by Step
Instagram Story ads are continuously growing in popularity and there’s a solid reason for this trend.
More than a billion people use Instagram every month, and 500 million use Stories every day. From a marketing perspective, it’s obvious why Instagram Stories are a great tool for any business. If you’re not making the most of Stories as a placement for your ads, you’re missing out on a lot of advertising potential.
This guide covers the ins and outs of Instagram Stories advertising and includes inspiring Instagram Story ads examples that you can learn from.
10 Expert Instagram Ad Design Tips for More Conversions
Visuals can make or break your performance with Instagram ads. This makes Instagram ad design an essential part of the ad creation and management process.
While copy, strategy, and targeting all matter for Instagram ads, the design of the visual element of the ad itself is crucial. You need strong visuals to capture attention so users stop scrolling through their feed or their Stories. Without that, you’ll never get them to actually take the time to read the copy (let alone click!)
But good news. Instagram ad design can be easy when you have a solid list of best practices, dimensions, and tools to get you started.
14 Inspiring LinkedIn Ad Examples and Best Practices for 2021
Ads on LinkedIn can pay off big time. LinkedIn is the most trusted social media platform, and marketing there can lend your brand credibility by proxy. It’s an excellent platform to build your brand, post jobs, or promote your events.
Coming up with good ad creatives is not easy. People on social media have developed “ad blindness” in recent years. They simply scroll past ads. But you still need to produce a great ROAS that your boss will be happy with. No pressure, right?
Here’s your lifesaver! In this roundup of LinkedIn ad examples, you’ll find a handful of creative ads you can get inspired by for your next campaign.
Let’s jump in!
- 1
- 2
- 3
- …
- 57
- Next Page »