Facebook Advertising Optimization Tool
As a Facebook ad marketer, you love seeing your ads producing real results — so it can be super frustrating when you log into Facebook Ads Manager only to see that your ads are not delivering at all.
Below are 10 common reasons why your Facebook ads are not delivering and how you can fix them immediately.
If you’re an influencer or brand on Facebook, you might know what it’s like to be targeted by scammers who create fake accounts and pretend to be you. When it happens, you need a way to show your audience that your profile/page is the authentic one.
Enter Facebook’s verification badge.
Getting your Facebook account verified is a great way to prove your authenticity and credibility to your online audience. The verification badge can also help your Facebook Page rank higher in search results on the platform. This makes it easier for potential customers to find your business.
However, applying to be verified on Facebook is a mysterious process. There’s no way to know for sure that your application will be accepted. But don’t get discouraged!
In this article, we’ll discuss the steps you can take before applying to get verified on Facebook that will increase your chances of being verified. We’ll also cover things you can do to ensure that you keep your verification badge on Facebook once you get it.
Let’s dive in!
Global ecommerce sales are expected to reach $5.5 trillion worldwide in 2022. This figure is expected to continue increasing over the next few years, proving that selling online is an increasingly lucrative business model.
However, selling online is not limited to online stores and shopping platforms like Shopify and Woocommerce. Selling directly on social media is a great — and more direct — way of reaching consumers.
This is social commerce. If you want to take advantage of this new, but lucrative revenue opportunity, please read on.
In this piece, we’ll do a complete breakdown of social commerce:
If you’re a social media manager or marketer, you likely have a good idea of how easy it is to upload a wrong-sized image or low-resolution video to social platforms.
This is an honest mistake, of course. But that won’t matter if you end up using the wrong assets as part of your ad campaign and see poor results.
Unfortunately, social media platforms—especially Facebook—change their ad sizes and guidelines often. And it staying up to date with up to date specs can be difficult.
That’s why I’m writing this article. Here, you’ll find the most up-to-date Facebook ad sizes and design specs for 2022.
Before we get into that, here are a few reasons why you should know the sizes and specifications for Facebook ads:
August was an unusually busy month for Facebook and Instagram updates.
Over the last month, we’ve seen plenty of exciting new features, like Instagram Reel updates. There have also been big changes for ad targeting features, automation tools and more.
There’s a lot to cover here, so let’s get started. Here are all the Instagram and Facebook updates announced in August 2022.
With 1.96 billion daily active users, Facebook is a goldmine for businesses that want to reach their potential customers.
In fact, over 200 million businesses use Facebook’s free services, including Facebook Business Pages. A well-optimized Business Page can help you grow brand awareness on the platform and effectively market your business.
In this article, we go through the process of creating a Facebook Page for business. It’s really easy, and chances are, you’ve already got everything you need to do it.
Social media marketing can help you build authentic, lasting relationships with your audience. But if you’re not an avid user of social media yourself, getting started can feel overwhelming.
Here’s everything you need to know to decide whether social media marketing is a good fit for your audience, complete with resources that will help you create a social media marketing plan in no time.
If you’re a social media manager, you know how time-consuming it is to manage several social media accounts for a business.
But you don’t have to scramble between platforms and browser tabs to get your job done. A good social media scheduling tool can centralize your work and save you a lot of time and effort.
In this article, we’re outlining 10 of the best social media scheduling tools out there to help you choose the best one for your business.
Just like with any other social media platform, getting verified on TikTok can improve your brand’s credibility and positively affect how people see your brand.
The blue checkmark next to your TikTok username can give you more authenticity and street cred — it tells your audience that you’re the real thing.
It’s not that easy to get verified on social media — especially on TikTok. But it’s not impossible either. In this piece, we’ll discuss what it means to be verified on TikTok, why you should give it a go, and the steps to take to get that coveted blue check mark.
Daily hashtags are social media hashtags you can contextually use on specific days of the week. Because they’re very popular, these hashtags can increase your reach and engagement when used well. Most of these hashtags can do a great job of inspiring new content ideas. But how do you know which daily hashtag you should use?
In this piece, we present 21 of the best daily hashtags and go over how to use them to improve your engagement.
Let’s dive in!