More and more people are turning to the internet for health and wellness advice, including products and general information.
Back in 2014, Pew Research Center reported that 93% of Americans have searched for a health-related topic online. Not only do people want information, they also seek connections with others to share experiences around health issues.
Social networks provide a point of contact between these seekers and the healthcare providers and businesses that may have the answers they’re looking for.
Facebook, the largest social network and the fourth largest ad network on the planet, is a great place for health marketers to reach their ideal customers.
But Facebook ads in this business can be hard to get right, especially the first time (and even the fourth or fifth time).
We’ve gathered some of the best health ads on Facebook to inspire your own campaigns.