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You are here: Home / Search for "targeting"

Search Results for: targeting

The Definitive Guide to Google’s Call-Only Ads

January 22, 2018 9 Comments Brad Smith

If you’ve noticed one thing about AdWords, it might be that calls dominate your “clicks” or conversions. Despite the increasing use of text-based platforms, calls still dominate when it comes to ...
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The Beginner’s Guide to Instagram Advertising

December 25, 2017 Ana Gotter

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16 of Our Most Powerful Strategies For Advertising On Facebook

December 21, 2017 16 Comments Animalz

The new year has arrived and with it new marketing goals and a new motivation to step up your company's social media advertising. And when those big goals come up, you want to put the most ...
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Everything You Need to Know About Facebook’s Audience Network

December 19, 2017 4 Comments Ana Gotter

When you’re creating your ads and go to edit placements, you’ll see several different placement heads. Facebook, Instagram, Messenger, and Audience Network. The first three are pretty much ...
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26 of the Best Beauty and Fashion Ads To Inspire Your Next Campaign

November 9, 2017 3 Comments Animalz

Millennial women—one of the top targets for fashion and beauty marketing—are bombarded with Facebook ads. That's why it's important for your ad to stand out amongst all the faces and color people ...
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Lead Ads: Instagram vs Facebook Mobile – AdEspresso monthly experiment

November 2, 2017 8 Comments Camille Taylor

Lead ads are an awesome way to generate or nurture leads at any stage of the funnel. And we all need leads, don't we? So, let's say that you are ready to start a lead generation campaign and need ...
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Why You Should Run A Competitive Analysis On Facebook Ads

October 19, 2017 27 Comments Animalz

There are over 3 million advertisers on Facebook. It's a good bet that at least a handful of them are your competitors. When it comes to making a standout ad, it's not enough to get the copy and ...
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The Beginner’s Guide to YouTube Marketing

October 4, 2017 30 Comments Ana Gotter

If I had you compile a list right now of social media channels, most important to least important, which would rank at the top? For almost everyone, that answer would be Facebook. Now another ...
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45+ Online Design Tools to Create Stunning Visuals for Your Digital Content

September 26, 2017 53 Comments Animalz

By 2018 (that's in less than 4 months), 84% of all marketing communication will be visual. And there's more than one good reason for the shift. Visuals help businesses of any size communicate ...
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The Complete Guide to Creating Instagram Ads on Facebook

September 13, 2017 6 Comments Brad Smith

Instagram has over 7 million monthly active users now. And that number continues to grow every single month. Instagram is the place to be when it comes to visual content. Advertising on ...
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