Facebook Advertising Optimization Tool
A study conducted by Nielsen showed that the majority of consumers need an average of 6 visits before making a purchase. Which is why is very important to have a strong Google Ads retargeting strategy ...
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Facebook has a huge load of targeting and ad demographic options.
You can target audiences on Facebook with a dozen different ad formats and thousands of possible ad targeting parameters.
In ...
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Don’t leave money on the table and master retargeting campaigns for Facebook and Google! In this live webinar, learn how to target warm audiences which nearly always have the highest ROI and doesn’t require a huge ad spend.
So you have a business. Your customers love you and they helped you get where you are, but now it’s time to grow. You need to expand your reach, finding new people interested in what you offer.
But ...
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In this webinar, AdEspresso’s Paul Fairbrother teaches the ins and outs of campaign targeting. Learn how to effectively use all kinds of audiences so you can avoid wasted ad spend and too high CPA’s.
Retargeting campaigns often cost less (with lower CPCs) and convert more, making them the ultimate win-win situation for advertisers.
Since users are more likely to engage with ads from brands they ...
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If you aren’t careful, Google Ads can quickly cost an arm and a leg.
If you are in an industry that already has expensive CPCs , you know what I mean. CPCs in some industries can cost an ...
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Google Ads Location targeting is an impressive feature that allows you to target specific markets like cities, airports, congressional districts, and more.
And guess what? You don't even need a ...
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Targeting on platforms like Facebook, Twitter, and (now) LinkedIn is the bread and butter of interest and lifestyle targeting.
You can target highly specialized niches, behaviors, and demographics ...
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