Retargeting campaigns often cost less (with lower CPCs) and convert more, making them the ultimate win-win situation for advertisers.
Since users are more likely to engage with ads from brands they know and trust, it’s pretty much a win-win-win situation.
These seven retargeting strategies are all excellent ways to connect with users in different stages of the funnel, so test them out and see what works well for your business.
Well, you have to read the post first! 😉