
Spend too little on your Facebook ads budget and risk missing out on conversions. Spend too much, and your monthly marketing budget will vanish into thin air. What’s a social media marketer to ...
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Facebook Advertising Optimization Tool
15 Comments Animalz
Spend too little on your Facebook ads budget and risk missing out on conversions. Spend too much, and your monthly marketing budget will vanish into thin air. What’s a social media marketer to ...
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2 Comments Ana Gotter
Facebook Ads can be exhausting. Trust us, we get it; there's a lot to keep up with and so much to manage. That's why we're such big fans of Facebook Ad tools that make our jobs infinitely ...
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4 Comments Brad Smith
One of the more straightforward Facebook ad metrics commonly used is Facebook cost per engagement. However, just because it’s simple to calculate doesn’t mean it’s necessarily the most effective one ...
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7 Comments Ana Gotter
One of the most exceptional aspects of Facebook Ads is the wide range of features that allow you to connect with users in multiple places and with the goal of driving different types of ...
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11 Comments Ana Gotter
It's hard to keep up with all the changes at Facebook (which is why we have our Facebook updates post refreshed monthly), and it can be even more difficult to know what they all mean. That's why ...
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17 Comments Animalz
Facebook users love video. Every month, 1.25 billion of them view videos just on Facebook Watch, Facebook’s streaming video service. Facebook video ads allow marketers to use this trend to their ...
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86 Comments Ana Gotter
Your Facebook Page is often the central hub for your entire social media marketing presence as a small business.
It's a crucial method of discovery, with users both enthusiastically recommending ...
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44 Comments Animalz
Recently, Facebook changed the rules for real estate advertising on the platform. The company implemented the special ad category, which restricts targeting for certain types of ads, including housing ...
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256 Comments Ana Gotter
How many Facebook Groups are you in right now? I bet most of you wouldn’t know the exact number. I know I couldn’t.
Do you know what else I’d bet money on?
There are only a few groups that you’d ...
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1 Comment Animalz
Business Insider estimates that 76 million U.S. shoppers will spend $23.3 billion buying products through social networks by the end of 2020. That’s a 20% jump from just a year ago.
Facebook ...
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