Facebook Advertising Optimization Tool
Setting up and optimizing your ads on Google’s Display Network can be a tricky process with a steep learning curve. And often, that learning curve comes at the heels of a wasted ad budget.
But that ...
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Virtual reality marketing is not the future—it’s the present. As early as 2018, 78% of people were familiar with virtual reality technology. That number has been climbing steadily since 2015.
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Facebook is an incredibly powerful advertising platform. And with 24.2% of all Facebook pages (including personal profile pages) actively using paid media as a part of their ad strategies, it’s also ...
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What would you answer if we ask you which are the top types of images that perform well on Instagram?
Visual content is being prioritized all across the major social media platforms, and its ...
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Millennial women—one of the top targets for fashion and beauty marketing—are bombarded with Facebook ads.
That's why it's important for your ad to stand out amongst all the faces and color people ...
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By 2018 (that's in less than 4 months), 84% of all marketing communication will be visual.
And there's more than one good reason for the shift.
Visuals help businesses of any size communicate ...
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Despite slow adoption to start, Instagram video ads today make up more than half of all advertisements on Instagram.
Videos tend to drive more engagement on Instagram than photos, receiving on ...
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Writing great Facebook ad copy, like writing great books (or blog posts), is a craft.
David Ogilvy was considered a master of his craft. He understood before anyone else the importance of writing a ...
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AdEspresso is big on great Facebook ads. That's why we have a gallery of examples, and why we are constantly analyzing ads to find out what works and what doesn't.
We know that good Facebook ads ...
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We like to have fun with our designs here at AdEspresso. But that doesn't mean we don't take design seriously.
Great design is integral to the AdEspresso experience. We want people to enjoy our ...
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