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You are here: Home / Archives for Instagram advertising

10 Top Instagram Ads Mistakes Advertisers Make (and How to Avoid Them)

November 4, 2021 6 Comments Greg Sides

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The low barrier to entry for advertising on Instagram makes it tempting to create ads with minimal planning. But not all ads have an equal chance of making a mark on Instagram’s 500 million daily ...
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The 29 Instagram Statistics You Need to Know in 2021

April 21, 2021 25 Comments Ana Gotter

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Are you struggling with your Instagram marketing strategy and you don't know why? Or are you a newbie that wants to get off to a good start? Wherever you are in your path, Instagram statistics can ...
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Amazing Instagram Stories Examples (With Tips & Tricks to Copy)

May 18, 2020 13 Comments Animalz

Since the launch of Instagram Stories in 2016, the format has taken off among advertisers. To help you take advantage of the feature, we’ve highlighted 20 of the best Instagram Stories examples ...
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Direct Response Marketing: Everything You Need to Know to Start Converting Today

March 9, 2020 3 Comments Brad Smith

Think of the giant faces and logos that flash in Times Square. Think of the commercials that run during the Super Bowl. These are both great examples of what direct response marketing isn’t, and ...
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Facebook Ad Creation: the 5 Steps For a High Performing Ad

January 21, 2020 1 Comment Paul Fairbrother

If you’ve ever waited in line at the grocery store and seen the people in front of you scroll through their Facebook or Instagram feeds on their phone, you’ll know each post is only glanced at for ...
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The Top Instagram Strategies & Tools You Need to Be Using in 2020

January 14, 2020 1 Comment Ana Gotter

Whenever we move into a new year, it's good to take stock of all your current marketing efforts. What do you see if you look back at your 2019 Instagram Strategies, for example? Do you have a clear ...
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The 10 Best Instagram Ads That Killed It In 2018

January 9, 2019 9 Comments Animalz

In advertising, 2018 could have been called the Year of Instagram. The platform hit 1 billion monthly active users last year, raking in ad sales of $8 billion -based on eMarketer estimates- ...
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Instagram Feed vs Instagram Stories: Which is Best? (a $1,000 Experiment)

September 25, 2018 7 Comments Paul Fairbrother

August 2018 marked the second anniversary of Instagram Stories. In just 24 months the 24 hours lasting content has gained 400 million daily active users. And those won't disappear after 24 ...
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Instagram Ads Strategy: 7 Effective Tactics to Maximize your ROI

June 14, 2018 1 Comment Guest Post

Instagram’s latest internal figures show 25 million businesses have a profile on the network, and over 200 million users visit at least one business profile every day. With over 500 million daily ...
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5 Ways To Incorporate Emotional Marketing Into Your Instagram Ads

April 26, 2018 1 Comment Animalz

Emotional marketing is hard to get right. Anyone can post an image or a video that evokes distress, excitement, anger, or love — but it doesn't always mean viewers will act. Done well, emotional ...
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