Facebook Advertising Optimization Tool
When it comes to digital advertising and marketing terms, acronyms like UGC, GDN, ROAS, RTB, SOV, and even TrV are commonly tossed around when discussing campaigns.
If you're not familiar with ...
Read More
Global digital advertising spending is expected to rise 17.1% to $327.28 billion this year, with Google and Facebook leading the pack when it comes to U.S. ad sales. Cost-per-click, or CPC ...
Read More
To scale any business it’s essential to bring new people into the sales funnel using prospecting ads.
These audiences of people that haven’t engaged with us before are called cold traffic, as ...
Read More
...
Read More
Do you know where your customers live? Are they male or females? What do they like on Facebook? And in real life? Do they all speak English?
If you don't know at least these basics about your ...
Read More
Google Ads is one of the best platforms to drive sales and leads for your business.
But going in blind and expecting to strike it rich is a fool's errand.
Google Ads takes serious skill, ...
Read More
Let’s be real—it's very tempting to buy Instagram followers.
When every blogger and mom-and-pop store seems to have more followers than you, with hundreds of people blowing their comments and ...
Read More
Are you ready to knock it out of the park and create your best Facebook ad campaign ever this year?
2019 just started and this is the perfect time to look back at what worked last year in the realm ...
Read More
In advertising, 2018 could have been called the Year of Instagram.
The platform hit 1 billion monthly active users last year, raking in ad sales of $8 billion -based on eMarketer estimates- ...
Read More
Google Ads, formerly known as Google AdWords, has changed dramatically in the last year alone.
PPC tactics and consumer behavior are changing fast in the 21st century and Google is matching those ...
Read More