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You are here: Home / Search for "Linkedin"

Search Results for: Linkedin

Organic vs. Paid Social Media: How to Combine Them for a Winning Strategy

January 4, 2022 Leave a Comment Nathan Caddell

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If you’re looking to increase your social media reach, you’ve no doubt heard about both organic and paid social media. There are certainly examples of accounts that use one or the other as their ...
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Twitter Ads in 2021: The Complete Guide for Advertisers

November 2, 2021 23 Comments Ana Gotter

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Facebook ads and Instagram ads dominate most advertisers’ attention when it comes to PPC advertising on social media, with Promoted Pins, YouTube ads, and LinkedIn ads typically hovering somewhere ...
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40 Social Media Advertising Statistics that Matter to Marketers in 2021

July 27, 2021 Leave a Comment Mark Quadros

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Social media marketers know the value of relevant statistics. Data-driven insights can point a campaign or ad strategy in the right direction and set it up for success. The social media landscape ...
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How to Create a Buyer Persona (Includes Real Examples)

July 21, 2021 Leave a Comment Agnee Ghosh

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The buyer persona concept has become incredibly important for businesses and social media marketers in recent years. Segmenting customer databases with user personas can help businesses meet lead ...
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4 Tools to Use Now That Facebook Analytics is Gone

June 24, 2021 24 Comments Mark Quadros

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Facebook discontinued the Facebook Analytics tool on June 30, 2021. The change, announced in April, shocked social media advertisers around the globe, as Facebook Analytics has been helping ...
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The 29 Instagram Statistics You Need to Know in 2021

April 21, 2021 25 Comments Ana Gotter

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Are you struggling with your Instagram marketing strategy and you don't know why? Or are you a newbie that wants to get off to a good start? Wherever you are in your path, Instagram statistics can ...
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5 White Hat Social Media Strategies That Actually Work

November 10, 2020 2 Comments Ana Gotter

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The internet is full of social media strategies that are designed to help you increase your followers, boost your reach, and even reconnect with users off-platform. Like most of the internet, some of ...
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The 6 Most Common Google Ads Mistakes (and the Blueprint To Fix Them)

October 6, 2020 1 Comment Guest Post

The Digital Marketing space is always changing, and what was working for you once might be working against you now. Even the most sophisticated marketers can make some Google ads mistakes. Google ...
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6 Conversion Optimization Hacks That Don’t Require Google Tag Manager

September 29, 2020 Leave a Comment Guest Post

Whether you run an e-commerce brand or are trying to sell a B2B service, having a few conversion optimization hacks up on your sleeve is key to the success of your website or landing page. Too ...
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4 Essential Goals on Social Media You Need to Optimize For

September 15, 2020 Leave a Comment Ana Gotter

We all know by now that brands are capable of seemingly moving mountains when it comes to planning the right strategy to achieve their essential goals on social media. You hear about how brands are ...
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