
Instagram’s known for engagement. Some 5x that of Facebook. But what you don’t know is how it excels at driving product sales, too, which is why it's so important to make the most of Instagram ...
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Facebook Advertising Optimization Tool
7 Comments Animalz
Instagram’s known for engagement. Some 5x that of Facebook. But what you don’t know is how it excels at driving product sales, too, which is why it's so important to make the most of Instagram ...
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9 Comments Animalz
Reaching Instagram's super-engaged 1 billion active users can pay dividends for many advertisers, but it can also cost a bundle, so finding ways to lower your Instagram advertising cost is ...
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2 Comments Animalz
Global digital advertising spending is expected to rise 17.1% to $327.28 billion this year, with Google and Facebook leading the pack when it comes to U.S. ad sales. Cost-per-click, or CPC ...
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7 Comments Paul Fairbrother
The most important part of a Facebook ad is always the image or video. Users scroll through their newsfeed at speed, so you need engaging visuals to make them stop, then with any luck, they’ll read ...
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1 Comment Animalz
Let’s be real—it's very tempting to buy Instagram followers.
When every blogger and mom-and-pop store seems to have more followers than you, with hundreds of people blowing their comments and ...
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9 Comments Animalz
In advertising, 2018 could have been called the Year of Instagram.
The platform hit 1 billion monthly active users last year, raking in ad sales of $8 billion -based on eMarketer estimates- ...
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5 Comments Ana Gotter
Instagram Hashtags are an essential part of users' discovery journey on the platform, allowing brands to gain exposure to niche groups and specific areas of interest.
Today, hashtags are possibly ...
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12 Comments Ana Gotter
When Instagram rolled out, it was all about the pictures. Now, it's more accurate to say that it's all about the visual. Pictures, of course, are still a staple part of the platform, but video is ...
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1 Comment Animalz
New features are frequently added to Instagram as a way to keep up with the evolving needs of users. This year alone, over 20 new features were released on the platform. One of the most successful ...
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7 Comments Paul Fairbrother
August 2018 marked the second anniversary of Instagram Stories. In just 24 months the 24 hours lasting content has gained 400 million daily active users. And those won't disappear after 24 ...
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