Facebook Advertising Optimization Tool
In 2020, the US Retail Industry is expected to spend over $30 billion (16% more than what was spent in 2019) on digital marketing. In other words, retail isn’t dead; the situation has just ...
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All marketers know about the customer buying journey and sales funnels as these are marketing 101. But not all of them know how to create ad funnels for distinct products.
It transpires from the ...
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Google Ads is the largest digital marketing platform in the world, so there’s a lot of tutorials, guides, and Google Ads courses on the internet.
But there are also a lot of lackluster and dated ...
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As a busy marketer, how do you find time to keep on top of your Facebook ad campaigns and ensure that only the best ads are running?
With a hundred other business tasks demanding your attention, ...
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A couple of years ago, Snapchat ads were expensive, inaccessible for most businesses, and ridiculously priced when compared to similar alternative ad platforms.
Thanks to Snap self-service Ads ...
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There’s been an ongoing debate about the impact of social signals on a website’s search rankings.
The main argument being that social media doesn’t directly affect your SEO.
However, it does ...
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Every now and then, a high-quality property flies off the housing market as soon as it's listed. The sellers are happy that they can move on, the buyer has their dream home, and you generated some ...
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Have you ever looked at your website analytics and wondered how visitors landed on one page instead of another? Then UTM parameters are going to change your world!
UTM parameters are the best way ...
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Did you know that, worldwide, 700 million people use Facebook events each month to market their events? And that 35 million people view a public event on Facebook each day? Or that you can even sell ...
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When it comes to digital advertising and marketing terms, acronyms like UGC, GDN, ROAS, RTB, SOV, and even TrV are commonly tossed around when discussing campaigns.
If you're not familiar with ...
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