If you’re new to the digital marketing world, welcome. Also, what took you so long to decide to advertise on Google?
With Google owning more than 70% of the search engine market share, knowing how ...
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Search Results for: landing pages
24 Free or Inexpensive Digital Marketing Tools to Drive Success in 2020
Hundreds of marketing tools exist to help your business from every possible angle: they help with researching your market niche, creating high-quality content, reviewing campaign analytics, and much ...
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Google Ads Keyword Planner: What Has Changed (And How To Use It)
It’s no secret, Google search ads are getting expensive. Thanks to extreme growth in CPC, the penny clicks of days past are no more. The new Google Ads Keyword Planner can't turn back time, but it can ...
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Healthcare Marketing: 9 Pro Tips to Attract More Patients Quickly
Hospitals, dentists, doctor's offices, and even insurance companies have their hands full at any given point in time. A lot goes into running any kind of healthcare practice or organization, and you ...
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Top 5 Marketing Strategies for Retail Businesses
In 2020, the US Retail Industry is expected to spend over $30 billion (16% more than what was spent in 2019) on digital marketing. In other words, retail isn’t dead; the situation has just ...
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5 Winning Strategies to Get a Better Return on Ad Spend on Facebook and Google
How do I get a better return on ad spend? This is a question that we hear hundreds of times a day.
Maybe you’re currently running ads on Facebook and Google. Perhaps you’ve tried it and found the ...
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Effective Strategies to Generate Leads with Facebook Ads
Join AdEspresso’s Paul Fairbrother LIVE on April 30th to learn highly effective strategies to generate leads with Facebook ads.
11 Google Ads Updates to Watch in 2020
Back in June, we put together a list of the best Google Ads Updates revealed during Google Marketing Live 2019!
Now we're looking back over the last year to cover the most significant Google Ad ...
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How To Automate Your Google Ads Bidding Strategies
Google Ads bidding strategies can be overwhelming.
While it’s fast and easy to just trust one of the many built-in bidding models with your valuable advertising spend, we don’t have to blindly ...
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How to Create Ad Funnels for Different Types of Products
All marketers know about the customer buying journey and sales funnels as these are marketing 101. But not all of them know how to create ad funnels for distinct products.
It transpires from the ...
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