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You are here: Home / Search for "budget"

Search Results for: budget

Lead Ads: Instagram vs Facebook Mobile – AdEspresso monthly experiment

November 2, 2017 8 Comments Camille Taylor

Lead ads are an awesome way to generate or nurture leads at any stage of the funnel. And we all need leads, don't we? So, let's say that you are ready to start a lead generation campaign and need ...
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Are Geo-Targeting Facebook Ads Right for Your Business?

October 11, 2017 5 Comments Animalz

Geo-targeting is a way to restrict your ad audience to a certain geographic area. It is the best way to regionally direct your message, and can be a powerful tool to maximize your ad efficacy. A few ...
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The Beginner’s Guide to YouTube Marketing

October 4, 2017 30 Comments Ana Gotter

If I had you compile a list right now of social media channels, most important to least important, which would rank at the top? For almost everyone, that answer would be Facebook. Now another ...
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How to Use Facebook Ads Reporting to Optimize Campaigns

September 11, 2017 Camille Taylor

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Optimizing Your Facebook Ad: Delivery and Placements

September 11, 2017 Camille Taylor

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Beginner’s Guide to A/B Testing Facebook Ads

September 11, 2017 Camille Taylor

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5 Important Benefits of Facebook Campaign Optimization

September 11, 2017 Camille Taylor

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“-PE + AE = +ROI”: The Formula of 440 Marketing Group Success [Case Study]

September 4, 2017 Leave a Comment Guest Post

Ok, maybe the "math formula" in the title can sound a little obscure. What about: "Why we stopped using Power Editor and started using AdEspresso to grow our agency and enhance our clients ...
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6 Handy Hacks to Master Your Facebook Ads Using AdEspresso

August 15, 2017 1 Comment Guest Post

I used to avoid 3rd party tools when it came to Facebook Ads. I didn’t have a particular reason. Like many people, I didn’t know much about them and I was slightly skeptical. Luckily for me, a few ...
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Facebook Ads Bidding Experiment: Automatic or Manual? The Surprising Winner

July 27, 2017 16 Comments Karola Karlson

When it comes to Facebook ads bidding, marketers have two options: to use automatic bidding or manually set a custom bid. This leaves marketers wondering whether they should set a manual bid or let ...
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