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You are here: Home / Blog / Archives for Social Marketing

We Analyzed 752,626 Facebook Ads, and Here’s What We Learned (2018 Update)

July 10, 2018 90 Comments Animalz

In 2015, we analyzed the text from 37,259 ads from our Facebook ad examples gallery to find out exactly how the best Facebook advertisers are piecing together their ads. Today — nearly three years ...
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How To Optimize Your Instagram Account For Shopping (With Examples!)

July 3, 2018 8 Comments Animalz

Who needs a physical store when Instagram continues to build out more features for shopping directly on its platform? First, it was quick links to click-through to a brand's website for ...
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Instagram Ads Strategy: 7 Effective Tactics to Maximize your ROI

June 14, 2018 1 Comment Guest Post

Instagram’s latest internal figures show 25 million businesses have a profile on the network, and over 200 million users visit at least one business profile every day. With over 500 million daily ...
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Instagram Ad Costs: The Complete Updated Resource for 2018

May 29, 2018 22 Comments Animalz

With Instagram continuing to roll out exciting features and capabilities, marketers have even more room to get creative and gain a competitive edge by using the platform to run ads in 2018. An ...
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The Ultimate Copywriting Tool: The Wheel of Copy

May 2, 2018 4 Comments Guest Post

Copywriting is an essential skill for anyone with an online presence these days. Ironically for some, writing one clear sentence that gets their message “just right” can be as difficult as writing ...
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5 Ways To Incorporate Emotional Marketing Into Your Instagram Ads

April 26, 2018 1 Comment Animalz

Emotional marketing is hard to get right. Anyone can post an image or a video that evokes distress, excitement, anger, or love — but it doesn't always mean viewers will act. Done well, emotional ...
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Facebook Ads Scrutinized: The Top & Flop Ads We Saw On Social Media (in March)

April 12, 2018 16 Comments Monica Maifredi

In the last few days, the eyes of a few million people all around the world were focused on Facebook while the social media platform CEO, Mark Zuckerberg, stood more than 10 hours before the line of ...
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7 Best Free Photo Editing Apps For Marketers

March 14, 2018 44 Comments Animalz

Photo editing tools are becoming essential as the quality of social media images escalates. Customers want to see ads that are aesthetically pleasing and fit in with the rest of their highly visual ...
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4 Ways to Skyrocket Organic Reach and Site Traffic using Facebook

January 30, 2018 17 Comments Guest Post

Facebook is one of the best places for your business to be. The platform has more than two billion monthly active users, 1.2 billion on Messenger, and 700 million on Instagram, which Facebook also ...
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16 of Our Most Powerful Strategies For Advertising On Facebook

December 21, 2017 16 Comments Animalz

The new year has arrived and with it new marketing goals and a new motivation to step up your company's social media advertising. And when those big goals come up, you want to put the most ...
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