Facebook Advertising Optimization Tool
With increased scrutiny into how Facebook monitors and reviews the content that users and advertisers promote on their platform, Facebook ad guidelines are more strict than ever before.
As a ...
Read More
Did you know that, worldwide, 700 million people use Facebook events each month to market their events? And that 35 million people view a public event on Facebook each day? Or that you can even sell ...
Read More
If you use Facebook for your digital marketing and advertising, you know that campaign budget optimization isn't easy.
Unless you're a gigantic data firm with a treasure trove of information, it ...
Read More
When it comes to digital advertising and marketing terms, acronyms like UGC, GDN, ROAS, RTB, SOV, and even TrV are commonly tossed around when discussing campaigns.
If you're not familiar with ...
Read More
Global digital advertising spending is expected to rise 17.1% to $327.28 billion this year, with Google and Facebook leading the pack when it comes to U.S. ad sales. Cost-per-click, or CPC ...
Read More
To scale any business it’s essential to bring new people into the sales funnel using prospecting ads.
These audiences of people that haven’t engaged with us before are called cold traffic, as ...
Read More
Our customers live in a multi-channel world. To survive and thrive in this advertising realm, we must too.
Connecting how people move across devices through the consumer journey is essential to ...
Read More
The most important part of a Facebook ad is always the image or video. Users scroll through their newsfeed at speed, so you need engaging visuals to make them stop, then with any luck, they’ll read ...
Read More
Do you know where your customers live? Are they male or females? What do they like on Facebook? And in real life? Do they all speak English?
If you don't know at least these basics about your ...
Read More
Are you ready to knock it out of the park and create your best Facebook ad campaign ever this year?
2019 just started and this is the perfect time to look back at what worked last year in the realm ...
Read More