Ten years ago, the social media advertising landscape looked vastly different than it does today. With rudimentary targeting options, getting your ads in front of an interested audience meant tons of ...
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Facebook Advertising Optimization Tool
3 Comments Paul Fairbrother
Ten years ago, the social media advertising landscape looked vastly different than it does today. With rudimentary targeting options, getting your ads in front of an interested audience meant tons of ...
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1 Comment Ana Gotter
Facebook Ads has enormous potential. A few brands like AdoreMe and Rothys have exploded in popularity partially thanks to their strong and very prevalent ad campaigns, even though they were both in ...
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8 Comments Paul Fairbrother
As a busy marketer, how do you find time to keep on top of your Facebook ad campaigns and ensure that only the best ads are running?
With a hundred other business tasks demanding your attention, ...
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110 Comments Animalz
We’ve all been there before. Your boss is breathing down your neck to boost the business page with more likes. “Our competitor has thousands of likes!” they say, and you know they want results ...
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4 Comments Animalz
Nailing the perfect Social Media and Google Ads image sizes can be more difficult than it first appears.
As a social media advertiser, you need to serve ads on a lot of different platforms at the ...
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7 Comments Animalz
Facebook is an incredibly powerful advertising platform. And with 24.2% of all Facebook pages (including personal profile pages) actively using paid media as a part of their ad strategies, it’s also ...
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6 Comments AdEspresso Ads Specialists
There are two words that can either inspire intense feelings of excitement or fear in the hearts of advertisers - and those words are "Holiday Advertising". Or, if you fancy hashtags, ...
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69 Comments Animalz
The first Monday of September in the US is Labor Day, a bank holiday that all workers celebrate. All but the people at Facebook, that picked this day to start testing the elimination of the Facebook ...
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16 Comments Animalz
What’s the hardest part about designing a successful Facebook ad? Getting started! Sure, you understand your audience, you know what your objective is, but building a new ad from scratch every time ...
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11 Comments Animalz
Facebook lead ads are the best tool you have for learning more about your customers (and the more you know about your audience, the better you’ll be at serving them ads that convert).
Facebook lead ...
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