If we made a Top 10 list of the most asked question our Ads experts answer on a daily basis in the first three positions we’ll find this: “Google Ads or Facebook Ads: which one is right for my business?“
The answer is not simple but, if we have to cut it to the bone, that would be:
Both of these networks excel when it comes to delivering results because when it comes to online advertising, Google Ads and Facebook Ads dominate the industry.”
If you want to reach customers, then Google’s search network or Facebook’s news feeds are the places to be. Consider this: Facebook currently has 2.3 billion monthly active users, making it a hotbed for users’ activity. Google Ads reaches billions of people each and every day via search, email, and other online activities.
But when it comes to allocating your advertising budget and you have to make a choice which platform should you pick: Google Ads or Facebook ads?
How to make the right choice for your business? Should you invest in both? Well, that’s what we’re here to find out.