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You are here: Home / Search for "targeting"

Search Results for: targeting

Google Shopping: the Guide your eCommerce Needs To Dominate Google Ads

October 15, 2019 5 Comments Brad Smith

The 2019 Google shopping benchmarks report discovered that Google Shopping ads grew 29% YoY vs. only 13% for paid search. This demand is driven by an increase in ad spend by retail marketers and ...
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Google Ads 101 – The Guide That Takes You From Zero to Hero

October 8, 2019 34 Comments Brad Smith

Google Ads help your business bring in new customers or leads through search ads, display network ads, and YouTube ads. And it seems pretty simple... But Google Ads can be tough to ...
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Is Google Ads Right For Your Business? 4 Easy Steps to Find Out

September 30, 2019 5 Comments Brad Smith

The Google Ads platform has long been touted as a great place to bring in new sales and drive leads for your business. But we’ve all heard the horror stories along with the successes, too: Negative ...
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Your Cheat Sheet to Social Media and Google Ads Image Sizes

September 24, 2019 4 Comments Animalz

Nailing the perfect Social Media and Google Ads image sizes can be more difficult than it first appears. As a social media advertiser, you need to serve ads on a lot of different platforms at the ...
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10 Facebook Ads Strategies To Maximize Your Holiday Advertising

September 16, 2019 6 Comments AdEspresso Ads Specialists

There are two words that can either inspire intense feelings of excitement or fear in the hearts of advertisers - and those words are "Holiday Advertising". Or, if you fancy hashtags, ...
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Facebook Marketplace: The Marketer’s Guide

September 9, 2019 37 Comments Animalz

When Facebook Marketplace was introduced in 2016, it was little more than an online garage sale. Instead of buying and selling through user-created Facebook groups, anyone could list a product on ...
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How to Get More Facebook Likes (And Why You Need Them!)

September 3, 2019 69 Comments Animalz

The first Monday of September in the US is Labor Day, a bank holiday that all workers celebrate. All but the people at Facebook, that picked this day to start testing the elimination of the Facebook ...
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20 Free Facebook Ad Templates For Every Type Of Campaign

August 27, 2019 16 Comments Animalz

What’s the hardest part about designing a successful Facebook ad? Getting started! Sure, you understand your audience, you know what your objective is, but building a new ad from scratch every time ...
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Facebook Lead Ads: The Definitive Guide

August 26, 2019 11 Comments Animalz

Facebook lead ads are the best tool you have for learning more about your customers (and the more you know about your audience, the better you’ll be at serving them ads that convert). Facebook lead ...
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