Similarly to Facebook, Twitter has allowed advertisers to reach target audiences, streamline communication, and create a brand name in a simple yet beneficial way. Now, however, understanding how ...
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What Decreased Organic Reach Means For Facebook Marketing
Picture this: You’re an up-and-coming brand that puts a lot of hard work into Facebook marketing. You try to communicate great tips, post at the right times of day, and engage with your audience in ...
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Should Social Media and SEO Go Hand in Hand?
In your business, you probably use some form of social media, from Facebook to Twitter, Pinterest to Instagram. You may have found lots of success, such as improving your follower count or engaging ...
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A Lesson on Using Google Hangouts for Brands (Case Studies)
Google is known for being the search engine giant. We rely on it to do research, amp up our SEO, and let us know what’s going on in the world. However, has Google managed to break through as creator ...
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3 Tips to Improve Your Visual Social Media Marketing
We judge with our eyes first. From the clothes we buy to the food we eat, we’re visual creatures, drawn to things that essentially look good. While an attractive item or piece of information will need ...
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How to Use Facebook Groups for Business
If you have a business and you’re not on Facebook, I have one question for you: What are you waiting for?
Facebook is incredibly beneficial for businesses, from big to small. Here are some ...
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How to Deal with Social Media Trolls Without Losing Your Cool
When people engage with your brand on social media, it’s typically a good thing. Increased engagement often means people are paying attention, reading your content, or are aware of your brand. ...
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The Importance of Responding to Customers Quickly on Social Media
If a business exists on a social media network, it is more than likely going to receive questions and complaints from its customers – daily, hourly or even every few minutes.
Customers have questions ...
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Writer’s Block? 4 Engaging Blog Post Ideas
A great blog post can drive traffic, engage audiences, and really promote your product or service. A bad blog post can bore your followers and push them into the arms of your competition. Where does ...
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Your Guide to Creating a Social Media Calendar for 2014
It’s January and the start of a new year, which means a fresh start on your social media! Now is the time to make sure that your social media content for this year is strategized and scheduled. ...
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