It wasn't supposed to end up like this.
Everything was planned in advanced. Variables accounted for. Ducks in a row and what not.
But then He had to go and rip up the script.
Tons of ...
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Advertising with a Serial Killer. 7 Dumb Mistakes Companies Have Made in Their Ads
Ugh…
Mistakes do happen, right?
You rush through a project, make a couple of decisions in haste to get it done, and then…
…a couple of days later wonder what the heck were you ...
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5 Psychological Tricks that Will Make Social Media Followers Trust You, Believe You, and Do Your Bidding
Politicians do it all the time.
So do other public figures.
Heck, even my doctor does it when she wants to make sure I believe her opinion.
What is it? Psychological tricks that influence our ...
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How to Sell on Instagram
Instagram has a growing audience, and thanks to Instagram Ads, it’s easier to connect with that audience than ever.
Gaining followers and increasing engagement has taken up most of the focus on ...
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How to Get Started Promoting Your Business on Snapchat
Though Snapchat’s been around for a little while (and we’ve written about it a few times), there’s recently been increased buzz around Snapchat as a marketing tool in the past few months.
With ...
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How Shop Direct Got 20X ROI Off One Facebook Campaign
In the not too distant past, if a retailer wanted to advertise a big sale, it required a carefully coordinated, costly, cross-channel campaign to reach people with TV ads, newspapers, direct mail, or ...
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A No BS Guide to Why ‘Engagement’ Matters
There are no tips in this post.
There’s little-to-no mention of tools.
Those have been well covered by many others.
If that’s what you’re looking for, go read: 5 Writing Tricks That Increase ...
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How to Boost Your Lead Nurturing with Social Media
Aaaargh!
I bet you know the feeling too.
The one you have every time you compare a list of new leads with actual sales.
Fact, you seem to be attracting a good deal of prospects.
But for ...
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Can You Really Fill Sales Funnel with Twitter Ads?
Oh I bet you've used Twitter a lot already.
You posted daily updates.
Shared content.
Heck, you even tinkered with automatic reposting articles from the blogs you follow, didn’t you? ...
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The Marketer’s Guide to Real-time Broadcasting with Facebook Live Video
Using video in social media has been on the rise for quite some time.
Marketers and businesses have been using them to increase engagement and views, which is why you’ll see more videos in your ...
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