Facebook Advertising Optimization Tool
Ok, maybe the "math formula" in the title can sound a little obscure. What about:
"Why we stopped using Power Editor and started using AdEspresso to grow our agency and enhance our clients ...
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Ever heard the phrase “you’re one in a million?”
Well, you’re literally one in three million on Facebook.
Facebook advertising is a big jungle of competitors trying to get their stuff seen over ...
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I used to avoid 3rd party tools when it came to Facebook Ads. I didn’t have a particular reason. Like many people, I didn’t know much about them and I was slightly skeptical.
Luckily for me, a few ...
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In June 2017, Facebook introduced a new type of audience – value-based Lookalike Audiences.
The new audience type lets advertisers reach people similar to high-ROI clients, leading to better ...
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Running ads on Facebook can make your entrepreneurial dreams come true or can be a nightmare. It all depends on your Facebook Advertising Strategies.
Let's start from the beginning. Facebook is a ...
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Writing great Facebook ad copy, like writing great books (or blog posts), is a craft.
David Ogilvy was considered a master of his craft. He understood before anyone else the importance of writing a ...
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Using emojis in marketing campaigns is like a secret spell only known to few selected marketers.
Even though the strategy’s been talked about frequently and people use emojis daily, only a few ...
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Memes are one of the greatest symbols of social media.
They're edgy. They're funny. They're easy to iterate on, and every week, a new one pops up.
But despite their popularity, it seems like ...
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‘Customer struggle’ is real.
And unfortunately, it’s only getting worse.
EConsultancy ran one study yeeeeeaaaaaaars ago that discovered UK companies were losing “24% of their annual revenue due ...
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What if I told you that you’re using only 30% of your potential Facebook audiences?
When working on some customers’ Facebook advertising accounts, I’ve noticed that marketers mainly use Facebook's ...
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