Facebook Advertising Optimization Tool
Good advertising takes time, but maybe not as much as it once did. Technology allows us to streamline nearly every part of marketing, and advertising on social media is no exception. Meet Facebook ...
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We know that copy is a crucial aspect of PPC ad performance. But how do you actually create high-converting copy? While there are plenty of elements that go into great copywriting, a crucial factor in ...
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Facebook split testing is the best way to test ad efficiency. Split testing works by testing multiple iterations of the same ad. It can be a tedious process if you’re unfamiliar with the Facebook Ads ...
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Have you ever looked at an ad campaign and tried to determine whether or not it was worth the money, or worth continuing to run? Understanding how to interpret the metrics available to you through ...
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Once upon a time, finding leads and learning about customers required big marketing departments, pollsters, and telemarketers (the horror!). Luckily, nowadays, we have Facebook lead ads to do a lot of ...
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Learn what to do when your Facebook Ads are not working and set yourself up for success in 2021!
Facebook retargeting ads are one of the platform's powerhouse advertising features. They allow you to reach out to users who are already familiar with your brand, whether it's through an established ...
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Facebook Ads can be exhausting. Trust us, we get it; there's a lot to keep up with and so much to manage. That's why we're such big fans of Facebook Ad tools that make our jobs infinitely ...
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One of the more straightforward Facebook ad metrics commonly used is Facebook cost per engagement. However, just because it’s simple to calculate doesn’t mean it’s necessarily the most effective one ...
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There’s a ton of articles about Facebook ad optimization.
However, most of them are full of basic advice like “Install a Facebook Pixel” or “Create a Facebook audience.”
That’s not very helpful, ...
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