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You are here: Home / Search for "case study"

Search Results for: case study

How to Use Facebook Ads and Direct Mail to Generate More Sales Leads

September 8, 2016 Leave a Comment Brad Smith

That 'Save Time & Money' headline on your homepage is lazy-ass messaging. One of the primary reasons? It's too generic. Too clichéd. When every one of your competitors is saying the same thing on ...
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Social Media Ads: Getting Results on a Budget

July 12, 2016 1 Comment Ana Gotter

Social Media Ads: Getting Results on a Budget

Thanks to social audiences, how-to resources, and social media platforms that are all larger in number than ever before, social media ads are increasingly accessible to businesses of all sizes. You ...
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7 Landing Page Distractions That Killed Conversions In 2015

January 25, 2016 3 Comments Dan Virgillito

Multiple CTAs landing page

Time to account for what marketers/brands got wrong with landing pages in 2015. Being the most potent asset on your website, you want your landing page to close conversions. You either want ...
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6 Ways To Spruce Up Your Google+ Marketing Strategy

January 18, 2016 8 Comments Flavia Caroppo

Google+ Marketing Strategy

If you’re actively marketing on social media, you’ve probably noticed that “achieving positive engagement” on all social networks doesn’t tend to work all that well. In fact, marketers argue some ...
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How to Convince Users to Click Only Your Ad (and Ignore the Rest)

November 10, 2015 3 Comments Pawel Grabowski

TRUE FACT: Customers can’t read your mind. You know what a great product you offer. Could cite every reason why it turns the competition into a laughing stock. And tell why they should click ...
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7 Ways Flexibility Can Save Your Facebook Marketing Dollars

July 21, 2015 Leave a Comment Dan Virgillito

ocpm works well on facebook

You’ve created a great campaign showcasing your product and your target audience is still not interested? These days, you want to create campaigns that will go viral on the social web. An image ...
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Top Facebook Updates You Can’t Miss (December 2022 Edition)

January 2, 2023 15 Comments Ana Gotter

Cover image

The last quarter of 2022 was busy at Meta. The company launched new Reels and Groups features, an updated ad interface, important brand safety updates, and so much more. Marketers and advertisers are ...
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15 Fresh Facebook Ad Examples to Inspire Your Next Campaign [2022]

October 11, 2022 Leave a Comment Althea Storm

cover image

No matter what you've heard about its declining popularity, Facebook is still the most-used social media platform in the world with roughly 2.93 billion monthly active users worldwide. This means that ...
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Social Commerce 101: How to Make Money Selling on Social

September 19, 2022 2 Comments Althea Storm

cover illustration

Global ecommerce sales are expected to reach $5.5 trillion worldwide in 2022. This figure is expected to continue increasing over the next few years, proving that selling online is an increasingly ...
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What’s the Best Time to Post on Facebook in 2022? [SOLVED]

July 28, 2022 19 Comments Althea Storm

cover image

If you run a Facebook Business Page, you know that organic reach is dwindling on the platform. The average organic reach on Facebook is 2.2%. This means that if you have 1,000 followers, only 20 of ...
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