Facebook Advertising Optimization Tool
That 'Save Time & Money' headline on your homepage is lazy-ass messaging. One of the primary reasons? It's too generic. Too clichéd. When every one of your competitors is saying the same thing on ...
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Thanks to social audiences, how-to resources, and social media platforms that are all larger in number than ever before, social media ads are increasingly accessible to businesses of all sizes. You ...
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Time to account for what marketers/brands got wrong with landing pages in 2015.
Being the most potent asset on your website, you want your landing page to close conversions. You either want ...
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If you’re actively marketing on social media, you’ve probably noticed that “achieving positive engagement” on all social networks doesn’t tend to work all that well.
In fact, marketers argue some ...
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TRUE FACT: Customers can’t read your mind.
You know what a great product you offer.
Could cite every reason why it turns the competition into a laughing stock.
And tell why they should click ...
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You’ve created a great campaign showcasing your product and your target audience is still not interested?
These days, you want to create campaigns that will go viral on the social web. An image ...
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The last quarter of 2022 was busy at Meta. The company launched new Reels and Groups features, an updated ad interface, important brand safety updates, and so much more. Marketers and advertisers are ...
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No matter what you've heard about its declining popularity, Facebook is still the most-used social media platform in the world with roughly 2.93 billion monthly active users worldwide. This means that ...
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Global ecommerce sales are expected to reach $5.5 trillion worldwide in 2022. This figure is expected to continue increasing over the next few years, proving that selling online is an increasingly ...
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If you run a Facebook Business Page, you know that organic reach is dwindling on the platform. The average organic reach on Facebook is 2.2%. This means that if you have 1,000 followers, only 20 of ...
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