Hashtag campaigns can do a lot for your business. They can build brand awareness and brand recognition.
They can even shape your brand and encourage the creation of user generated content.
Since ...
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Facebook Advertising Optimization Tool
13 Comments Ana Gotter
    Hashtag campaigns can do a lot for your business. They can build brand awareness and brand recognition.
They can even shape your brand and encourage the creation of user generated content.
Since ...
 Read More 
13 Comments Animalz
    Memes are one of the greatest symbols of social media.
They're edgy. They're funny. They're easy to iterate on, and every week, a new one pops up.
But despite their popularity, it seems like ...
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6 Comments Ana Gotter
    Snapchat was first. Then came Instagram. And now, Facebook.
Snapchat’s defining feature is their disappearing images and videos, which can be shared publicly, to all your followers, or ...
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1 Comment Brad Smith
    ‘Customer struggle’ is real.
And unfortunately, it’s only getting worse.
EConsultancy ran one study yeeeeeaaaaaaars ago that discovered UK companies were losing “24% of their annual revenue due ...
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3 Comments Ana Gotter
    Instagram stories are here, and then they’re gone.
They only last 24 hours, so if you want to get results from them, they’d better be good.
Instagram stories were one of the platform’s very ...
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5 Comments Karola Karlson
    Facebook’s F8 conferences have earned the reputation of being one of the most innovative and fascinating tech events of the year.
While F8 is known as the “Facebook Developer Conference”, it ...
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3 Comments Animalz
    When you've mastered lead generation on Facebook, it feels like you're firing on all cylinders. You have eBooks, free tools, surveys, all types of lead magnets going out. You have traffic and ...
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3 Comments Animalz
    You put in the hard work to conquer your Facebook ads.
You've A/B tested, figured out your target audiences, mastered lead generation, and you can finally run successful campaigns without a ...
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9 Comments Animalz
    It's easy to hear the phrase “native advertising” and think, “Psh.”
Native advertising can sometimes get a bad reputation, especially when advertisers (or publishers) make big mistakes with how and ...
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4 Comments Ana Gotter
    Reddit participation is like the guerilla warfare of social media marketing. You need to fully understand the environment and culture of the site to have any semblance of success. And if you don’t, ...
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