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You are here: Home / Blog / Archives for Social Marketing

The 15 Best Hashtag Campaigns of All Time

May 17, 2017 13 Comments Ana Gotter

Hashtag campaigns can do a lot for your business. They can build brand awareness and brand recognition. They can even shape your brand and encourage the creation of user generated content. Since ...
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4 Things You Should Know Before You Start Using Memes on Social Media

May 12, 2017 13 Comments Animalz

Memes are one of the greatest symbols of social media. They're edgy. They're funny. They're easy to iterate on, and every week, a new one pops up. But despite their popularity, it seems like ...
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Facebook Messenger Day vs. Snapchat vs. Instagram Stories: Which One Should You Pick?

May 11, 2017 6 Comments Ana Gotter

Snapchat was first. Then came Instagram. And now, Facebook. Snapchat’s defining feature is their disappearing images and videos, which can be shared publicly, to all your followers, or ...
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5 eCommerce Conversion Mistakes Sabotaging Sales

May 5, 2017 1 Comment Brad Smith

‘Customer struggle’ is real. And unfortunately, it’s only getting worse. EConsultancy ran one study yeeeeeaaaaaaars ago that discovered UK companies were losing “24% of their annual revenue due ...
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How to Get The Most Results with Instagram Stories 

April 28, 2017 3 Comments Ana Gotter

Instagram stories are here, and then they’re gone. They only last 24 hours, so if you want to get results from them, they’d better be good. Instagram stories were one of the platform’s very ...
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Facebook F8 2017 – What Marketers Need to Know

April 20, 2017 5 Comments Karola Karlson

facebook dashboard

Facebook’s F8 conferences have earned the reputation of being one of the most innovative and fascinating tech events of the year. While F8 is known as the “Facebook Developer Conference”, it ...
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Lead Generation with Instagram—The Definitive Guide

April 11, 2017 3 Comments Animalz

When you've mastered lead generation on Facebook, it feels like you're firing on all cylinders. You have eBooks, free tools, surveys, all types of lead magnets going out. You have traffic and ...
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How to Successfully Transfer a Facebook Campaign to Instagram

March 28, 2017 3 Comments Animalz

You put in the hard work to conquer your Facebook ads. You've A/B tested, figured out your target audiences, mastered lead generation, and you can finally run successful campaigns without a ...
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19 Amazing Native Advertising Ad Examples

March 15, 2017 9 Comments Animalz

It's easy to hear the phrase “native advertising” and think, “Psh.” Native advertising can sometimes get a bad reputation, especially when advertisers (or publishers) make big mistakes with how and ...
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How to Build a Passionate Fanbase with Reddit

February 28, 2017 4 Comments Ana Gotter

Reddit participation is like the guerilla warfare of social media marketing. You need to fully understand the environment and culture of the site to have any semblance of success. And if you don’t, ...
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