Facebook Advertising Optimization Tool
When Facebook Marketplace was introduced in 2016, it was little more than an online garage sale.
Instead of buying and selling through user-created Facebook groups, anyone could list a product on ...
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The first Monday of September in the US is Labor Day, a bank holiday that all workers celebrate. All but the people at Facebook, that picked this day to start testing the elimination of the Facebook ...
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What’s the hardest part about designing a successful Facebook ad? Getting started! Sure, you understand your audience, you know what your objective is, but building a new ad from scratch every time ...
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High cost of advertising is the arch-nemesis of many eCommerce marketers, and for good reason. At the end of the day, only one thing truly matters - the amount of revenue that comes from your Facebook ...
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Facebook is no longer a little-known marketing strategy. In fact, it's grown to become a behemoth platform for not only social interaction but also a place where users go to research and learn more ...
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In a world overrun by advertising, consumers are becoming immune. Or actively taking steps to replace ads altogether. That’s why the average banner ad click-through rate is 0.1%.
You don’t beat ...
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Getting potential customers to take that last step in the buyer’s journey to where they actually complete their purchase isn’t always easy. Discounts or promo codes in Facebook offer ads can give them ...
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Lead magnets are the incentives you offer a potential customer in exchange for their contact information.
Done right, they're one of the best tools for collecting names and email addresses from ...
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Facebook Relevance Score estimates how well your ads resonate with your target audience.
To create this score, Facebook looks at your ad draft, considers the audience's potential positive and ...
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Events can increase profits and sales, build your brand, spread awareness about your company and what you do, and establish connections between you and your customers or community.
Whether the ...
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