Facebook Advertising Optimization Tool
Facebook’s been busy. While short-sighted people squabble over nothing, Facebook has been quietly rolling out new stuff that continues to make them an indispensable part of a marketer’s ...
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If you’re new to Facebook Ads, setting up the first campaigns might seem overwhelming. There are so many different ad elements that you need to get right.
You need to make tens of decisions about ...
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Let's be honest with each other for a second... Digital marketing efforts, outside of the 'digital marketing' and tech space, largely suck. Go see for yourself. Pull up any B2B website. Or how about a ...
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Based on the previous case study where I analyzed my newsfeed, we learned that the majority of ads are retargeting.
Facebook ads are becoming so popular that to keep performance high we need to ...
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Even after all the giving of the holiday season is over, there are still consumers on the hunt for new things to buy. Maybe they have cash or gift cards that they're itching to spend, or maybe they're ...
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AdEspresso is big on great Facebook ads. That's why we have a gallery of examples, and why we are constantly analyzing ads to find out what works and what doesn't.
We know that good Facebook ads ...
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We’ve all seen them. Clicked them. Declined them. Ignored them. And then got pissed off by them.
So many damn distractions; from a welcome mat to a pop-up to a slide-in, before another F-ing pop-up ...
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Recently I noticed something weird. As I was browsing my Facebook newsfeed I kept getting the same ads over and over again.
Retargeting ads is nothing new to me, and I bet it isn’t to you either, ...
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It’s been a crazy and fascinating year for Facebook advertisers, introducing updates from Live Video to Facebook Workplace. Facebook now has 24% of the World’s population as its monthly active users, ...
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Happy Holiday season, everyone! It’s a new month, and we’ve got some exciting Instagram updates to take a look at.
In ...
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