Facebook Advertising Optimization Tool
There’s one thing that gets people to click. They see it in search results. Or they see it on social feeds. And they see it in their email inbox. Pretty much the ONLY thing they see in each place, is ...
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Our new four-week experiment into landing pages, lead generation, and a fake business called Inboxly, is over.
As with our previous experiment, the guiding principle here was “fail and ...
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Sure. Your headline is important. So too is the supporting copy.
A clean, distraction-free design. And a compelling CTA.
But those are just table stakes. They get you to industry average ...
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Everyone knows they should be A/B testing.
Except most actually shouldn’t.
Sure, making a few tiny changes that result in big conversion lifts sound nice. But those flash in the pan results ...
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We’ve all been there. THIS campaign is gold. The headline is irresistible. Ad copy clever. You’ve spent hours fine-tuning the image selection. And yet… The click-rate is atrocious. Traffic ...
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What if I told you that the most important element of your Kickstarter campaign isn't your prototype?
On the all-or-nothing platform of Kickstarter, spending money on Facebook advertisements ...
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TRUE FACT: Customers can’t read your mind.
You know what a great product you offer.
Could cite every reason why it turns the competition into a laughing stock.
And tell why they should click ...
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You’ve created a great campaign showcasing your product and your target audience is still not interested?
These days, you want to create campaigns that will go viral on the social web. An image ...
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Today, Facebook announced a whole list of new changes coming soon for businesses and marketers. ...
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Twitter can be a massively helpful marketing tool for businesses of all sizes; it’s a great way to get out quick bursts of valuable information out frequently to users who would be interested in ...
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