Facebook Advertising Optimization Tool
If you’re new to Facebook Ads, setting up the first campaigns might seem overwhelming. There are so many different ad elements that you need to get right.
You need to make tens of decisions about ...
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It’s been a crazy and fascinating year for Facebook advertisers, introducing updates from Live Video to Facebook Workplace. Facebook now has 24% of the World’s population as its monthly active users, ...
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What I’m about to show you is an ad element that will change it all. A force to be reckoned with. Almost no one is testing this (most doesn’t even know it exists) which is a shame.
It is the ...
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Hey, can you smell it? Turkey is in the oven! Thanksgiving (and Christmas, of course) are here already, and it's about time you start preparing your merry holiday campaigns.
Holidays are the prime ...
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Every morning I’d wake up hoping this ad was the one that worked.
Every morning I’d feel bad because it wasn't. I felt like I was throwing money out the window.
After a while, I noticed that ...
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Leads had long been frustrating to gather from social media ads before Facebook’s Lead Ads came along.
With mobile users being able to access a form quickly within the app (instead of having to ...
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As a marketer, you create tens of Facebook ads each month. You spend hours tweaking your ad visuals and messages. But... are you even targeting the right audience?
Here’s a confession: I used to be ...
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Oh wow, perfect. Your Facebook ad report shows that in July, you’ve had 140 new leads signing up for your service via an ad campaign.
But wait…
Oh, Google Analytics is telling you a ...
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Recent changes to Facebook's Newsfeed algorithm have many small businesses sweating. Friends and family are being prioritized while Page posts get buried deeper and deeper in the feed.
But the ...
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Be it summer or winter, the holiday season or the busiest time of the year, Facebook never sleeps.
Over the previous month, the social network announced a fair share of updates that are going to ...
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