Facebook Advertising Optimization Tool
Let’s face it—we all want to be liked. Sometimes we want it so much we even think about “buying” Facebook likes.
We’ve said it before, and we’ll say it again: don’t do it. Buying Facebook likes is ...
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It wasn't supposed to end up like this.
Everything was planned in advanced. Variables accounted for. Ducks in a row and what not.
But then He had to go and rip up the script.
Tons of ...
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Most people think of Facebook ads as a tool for consumer sales and branding, whether it's to sell new shoes, a new speaker system, or a great new app.
But they’re just as effective for Business to ...
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Our six-week experiment is over. We’ve shown you just how easy it is to start an e-commerce company and advertise to thousands of people.
We’ve also shown you our process for improving ads, where ...
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Our Facebook Ads Business Experiment is almost done, and we’ve come a long way. It’s time to share some of the lessons we’ve learned, and the results of our work.
We’re breaking down our final ...
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Everyone knows they should be A/B testing.
Except most actually shouldn’t.
Sure, making a few tiny changes that result in big conversion lifts sound nice. But those flash in the pan results ...
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The first flush of starting a business is incredibly exciting but can just as quickly give way to frustration and doubt.
You can spend a ton of time trying to perfect a product, only to realize ...
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We’ve all been there. THIS campaign is gold. The headline is irresistible. Ad copy clever. You’ve spent hours fine-tuning the image selection. And yet… The click-rate is atrocious. Traffic ...
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In the not too distant past, if a retailer wanted to advertise a big sale, it required a carefully coordinated, costly, cross-channel campaign to reach people with TV ads, newspapers, direct mail, or ...
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There are no tips in this post.
There’s little-to-no mention of tools.
Those have been well covered by many others.
If that’s what you’re looking for, go read: 5 Writing Tricks That Increase ...
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