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You are here: Home / Archives for google shopping campaign

How to Optimize WooCommerce Google Shopping Ads

August 6, 2020 Leave a Comment Brad Smith

With a majority of consumers moving online for their shopping (66% prefer it to brick-and-mortar), it’s a better time than ever to have a WooCommerce store. But it’s a challenge to reach ...
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Google Shopping Categories: How to Boost your eCommerce Ads Results

June 16, 2020 6 Comments Brad Smith

Google Shopping categories function like the keywords in a Google Ads Search campaign and will control if your ads show up for relevant searches. So they're pretty damn important. In this article, ...
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Top 5 Marketing Strategies for Retail Businesses

April 6, 2020 1 Comment Brad Smith

In 2020, the US Retail Industry is expected to spend over $30 billion (16% more than what was spent in 2019) on digital marketing. In other words, retail isn’t dead; the situation has just ...
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Google Shopping: the Guide your eCommerce Needs To Dominate Google Ads

October 15, 2019 5 Comments Brad Smith

The 2019 Google shopping benchmarks report discovered that Google Shopping ads grew 29% YoY vs. only 13% for paid search. This demand is driven by an increase in ad spend by retail marketers and ...
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Google Shopping Campaigns: 3 Examples You Can Copy Now

April 15, 2019 1 Comment Brad Smith

If you’re an online retailer looking to enhance your reach, a simple Google Ads campaign might not cut it. To get your products in front of the eyes of eager shoppers, you should consider ...
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