Facebook Advertising Optimization Tool
Let's be honest with each other for a second... Digital marketing efforts, outside of the 'digital marketing' and tech space, largely suck. Go see for yourself. Pull up any B2B website. Or how about a ...
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Based on the previous case study where I analyzed my newsfeed, we learned that the majority of ads are retargeting.
Facebook ads are becoming so popular that to keep performance high we need to ...
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Even after all the giving of the holiday season is over, there are still consumers on the hunt for new things to buy. Maybe they have cash or gift cards that they're itching to spend, or maybe they're ...
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It’s been a crazy and fascinating year for Facebook advertisers, introducing updates from Live Video to Facebook Workplace. Facebook now has 24% of the World’s population as its monthly active users, ...
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With Facebook ads vying for attention, you're left with mere seconds to get audiences to notice your ads. In this crowded space, the key is to be memorable. In essence, your ad needs to ...
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What I’m about to show you is an ad element that will change it all. A force to be reckoned with. Almost no one is testing this (most doesn’t even know it exists) which is a shame.
It is the ...
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Hey, can you smell it? Turkey is in the oven! Thanksgiving (and Christmas, of course) are here already, and it's about time you start preparing your merry holiday campaigns.
Holidays are the prime ...
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Every morning I’d wake up hoping this ad was the one that worked.
Every morning I’d feel bad because it wasn't. I felt like I was throwing money out the window.
After a while, I noticed that ...
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Leads had long been frustrating to gather from social media ads before Facebook’s Lead Ads came along.
With mobile users being able to access a form quickly within the app (instead of having to ...
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With the news that Procter & Gamble is cutting their spend on targeted Facebook ads, all eyes are on the social media platform.
But Procter & Gamble isn't getting off Facebook—they're just ...
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