If you aren’t careful, Google Ads can quickly cost an arm and a leg.
If you are in an industry that already has expensive CPCs , you know what I mean. CPCs in some industries can cost an ...
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7 Comments Brad Smith
If you aren’t careful, Google Ads can quickly cost an arm and a leg.
If you are in an industry that already has expensive CPCs , you know what I mean. CPCs in some industries can cost an ...
Read More
8 Comments Brad Smith
Google Ads, formerly known as Google AdWords, has changed dramatically in the last year alone.
PPC tactics and consumer behavior are changing fast in the 21st century and Google is matching those ...
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14 Comments Guest Post
Sometimes it seems like there are as many ways to pay for pay-per-click advertising (PPC) as there are PPC agencies.
This might be confusing if you’re new to the market, but the variety of PPC ...
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13 Comments Brad Smith
Google Ads can be a success with low-budgets.
Even just a few bucks a day can get campaigns going.
It’s very easy to limit your budget at a specific, set number, like $500 a month.
And in ...
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2 Comments Animalz
Google Shopping ads and Facebook ads are powerful channels for e-commerce advertising.
While each of these channels is strong on its own, the winning advertising strategies are holistic campaigns ...
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9 Comments Brad Smith
Top Google Ads performers are making far beyond the average 2-1 return on investment.
And they aren’t doing it by some fancy growth hacking methodology that some guru on Twitter is ...
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4 Comments Brad Smith
Everybody loves remarketing (or Raymond) on Google Ads.
There are few who would argue against the efficacy of remarketing to do anything from give you a second shot at a sale or blow past cart ...
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9 Comments Brad Smith
On average, Google Ads advertisers generate two dollars for every one dollar spent.
That means the average advertiser can expect to double their money on the platform.
And while that’s ...
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6 Comments Brad Smith
The average ad spend for a Small/Medium Business on Google Ads is between $9,000 to 10,000.
So for most of us, Google Ads are too expensive to be stupid on.
If you’re going to use them, you need ...
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6 Comments Animalz
In 2017, Facebook reported that 70% of millennials are influenced in their holiday buying by Facebook and/or Instagram. Is it a good reason to start marketing to millennials?
You won't be alone out ...
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