Recently I noticed something weird. As I was browsing my Facebook newsfeed I kept getting the same ads over and over again.
Retargeting ads is nothing new to me, and I bet it isn’t to you either, ...
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The True Cost of Not Hiring A Designer
We like to have fun with our designs here at AdEspresso. But that doesn't mean we don't take design seriously.
Great design is integral to the AdEspresso experience. We want people to enjoy our ...
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AdEspresso’s Top Blog Picks: Our Best 2016 Posts! (To Grow Your Results in 2017)
It’s been a crazy and fascinating year for Facebook advertisers, introducing updates from Live Video to Facebook Workplace. Facebook now has 24% of the World’s population as its monthly active users, ...
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How to Create Successful Facebook Ads That Stand the Test of Time
With Facebook ads vying for attention, you're left with mere seconds to get audiences to notice your ads. In this crowded space, the key is to be memorable. In essence, your ad needs to ...
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Introducing Angles – The Secret That Will Change Your Facebook Ads
What I’m about to show you is an ad element that will change it all. A force to be reckoned with. Almost no one is testing this (most doesn’t even know it exists) which is a shame.
It is the ...
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The secret underworld of online advertising and the one tool they use to kick ass
Every morning I’d wake up hoping this ad was the one that worked.
Every morning I’d feel bad because it wasn't. I felt like I was throwing money out the window.
After a while, I noticed that ...
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The 3 Questions to Ask on Your Lead Ad Forms
Leads had long been frustrating to gather from social media ads before Facebook’s Lead Ads came along.
With mobile users being able to access a form quickly within the app (instead of having to ...
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When Brands Go Small And Succeed on Facebook -The SMB Opportunity
With the news that Procter & Gamble is cutting their spend on targeted Facebook ads, all eyes are on the social media platform.
But Procter & Gamble isn't getting off Facebook—they're just ...
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Reach Your 100% Perfect Audience With Facebook Behavioral Targeting
As a marketer, you create tens of Facebook ads each month. You spend hours tweaking your ad visuals and messages. But... are you even targeting the right audience?
Here’s a confession: I used to be ...
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How To Turn Your Facebook Ads Disaster Into Profit Within Minutes (Over And Over Again)
Do you find Facebook ad reports boring as hell?
Are you tired of spending so much time optimizing your ads?
Allow me to show you how you can optimize any online ad campaign on a ...
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