“Content Shock” was first discussed in 2014. Mark Schaefer’s prescient concept that there was too much content to read. More supply than demand.
If consumers were struggling to keep up in 2014… ...
Read More
7 New Marketing Influencers You Should be Following in 2016 (But Probably Aren’t)
Most industries keep a tight lid on the 'secrets' to their success. Not us. In marketing, we have the opposite problem.
The most successful strategies and tactics to follow ain't secret. In fact, ...
Read More
What 12 Social Media Influencers Can Teach You About Facebook Marketing
In today's ADHD world, marketers are all competing for the same thing.
Consumer attention.
There's no way we can sell our widgets without first establishing some kind of connection with the ...
Read More
Connecting with Influencers on Social Media
Social media influencers hold a lot of power; with one quick Facebook status, Tweet, or Snap, they could launch a relatively unknown business or product into the spotlight. Influencers on social media ...
Read More