It’s been a crazy and fascinating year for Facebook advertisers, introducing updates from Live Video to Facebook Workplace. Facebook now has 24% of the World’s population as its monthly active users, ...
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How to get powerful results with your content marketing strategy
It’s easy to see the allure of content marketing, to follow the stories of the many successful startups that have used it to build an army of followers and create a renowned brand.
Like Groove HQ, ...
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55 Facebook Ads That Get the Holiday Advertising Right
Hey, can you smell it? Turkey is in the oven! Thanksgiving (and Christmas, of course) are here already, and it's about time you start preparing your merry holiday campaigns.
Holidays are the prime ...
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How to Prepare Your Instagram for the Holidays
While it may seem like I might be jumping the gun a bit to some, the holidays are here. If you’re not ready, you want to get ready fast.
The holidays are often a period of exceptionally high ...
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How Amazon, Expedia and the QVC Convert Every Last Visitor (And How You Can Too)
Don’t listen to what people say. Watch what they do.
Ramit talks a lot. But his actions and his emails are where the value lies.
Similarly, you shouldn’t just read the ConversionXL’s when you’re ...
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The 3 Questions to Ask on Your Lead Ad Forms
Leads had long been frustrating to gather from social media ads before Facebook’s Lead Ads came along.
With mobile users being able to access a form quickly within the app (instead of having to ...
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How to Use Facebook Ads and Direct Mail to Generate More Sales Leads
That 'Save Time & Money' headline on your homepage is lazy-ass messaging. One of the primary reasons? It's too generic. Too clichéd. When every one of your competitors is saying the same thing on ...
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Best WordPress Themes for Small and Medium Businesses
Our websites are everything, and the look and layout of our website is an essential factor in how we brand ourselves as small and medium businesses.
For Wordpress users (which is a large number of ...
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Case Study: Going from 0 to 25.5 Million Users in 8 Years
In these last eight years, Cristian Ángel Rennella has been running over 100 experiments (108 and counting, when he last checked), and he is not even a scientist.
He is a Marketing Director, and ...
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Why You Shouldn’t Buy Your Instagram Followers
Businesses have been told for a long time that Instagram engagement is amazingly high and powerful.
They hear that taking advantage of Instagram's over 500 million monthly active users is a great ...
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