Facebook Advertising Optimization Tool
It's easy to hear the phrase “native advertising” and think, “Psh.”
Native advertising can sometimes get a bad reputation, especially when advertisers (or publishers) make big mistakes with how and ...
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You’re data driven. You make decisions based on numbers. Results. Not pie-in-the-sky feeling and intuition. No HiPPOs allowed.
There’s only one problem. What if those numbers you’re referring to ...
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If you’re new to Facebook Ads, setting up the first campaigns might seem overwhelming. There are so many different ad elements that you need to get right.
You need to make tens of decisions about ...
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Let's be honest with each other for a second... Digital marketing efforts, outside of the 'digital marketing' and tech space, largely suck. Go see for yourself. Pull up any B2B website. Or how about a ...
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We’ve all seen them. Clicked them. Declined them. Ignored them. And then got pissed off by them.
So many damn distractions; from a welcome mat to a pop-up to a slide-in, before another F-ing pop-up ...
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86% of your site visitors don’t look at ads.
The problem, of course, is that people don’t feel they’re relevant. Untargeted and generic. Certainly not helpful.
Even Facebook ads can be guilty, ...
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Great designers are hard to find. Ones who get it… who understand conversion principles and business objectives and can translate that into something beautiful that also works.
Great designers are ...
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Marketing automation is considered to be an incredible tool to step up your marketing game. But you need to know how to use it to its full potential.
Because if you are unable to understand how you ...
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Don’t listen to what people say. Watch what they do.
Ramit talks a lot. But his actions and his emails are where the value lies.
Similarly, you shouldn’t just read the ConversionXL’s when you’re ...
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In just a few short months, Facebook chatbots have exploded onto the digital marketing scene.
Not a day goes by without a new article, or a new opinion, about how they’re the Second ...
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