Paul was actually an AdEspresso customer in his previous job. And he was so damn good at it that quickly everyone in the AdEspresso Facebook group started asking him questions about Facebook Advertising. Since he was so good... we simply decided to hire him!
Paul now leads our Global Education effort at AdEspresso and remains the soul of our private Facebook group, providing great feedback on any kind of question. He's delivered more than 1,000 in-depth campaign reviews to customers all around the world across all industries and averages 20 coaching calls per month to train advertisers on Facebook Ads best practices.