These days, Facebook advertising has been highly beneficial for small, medium, and large sized corporations. Whether you’re in the funding phase or have a highly established product, Facebook ads have the power to project your brand message and take you to the next level.
While I’ve talked about the Facebook Exchange (FBX) before, there is a difference between the sorts of advertisements you can create. Now, I’m not talking about the right type of copy or about customizing your audience. Though both of these factors are important to successful Facebook ads, where your advertisements are located can make all the difference – even if your copy isn’t amazing or your company isn’t well known.
Great copy can make or break your advertising campaign. A great ad tells a story, highlights why your product or service is great, and proves why you’re better than the competition. A bad ad does the exact opposite — and can send your customers running to the door.
Picture this: You’re an up-and-coming brand that puts a lot of hard work into Facebook marketing. You try to communicate great tips, 
In your business, you probably use some form of social media, from Facebook to Twitter, Pinterest to Instagram. You may have found lots of success, such as improving your follower count or engaging with members of your audience. While these social media platforms and tactics can shape and maintain a great brand image, there’s another factor you may not have considered — and it’s called search engine optimization (SEO).
