The behemoth that is Facebook has changed the way we conduct business. Now, we don’t have to pull our hair out if we want to promote our brands. We just have to click “post.” While big players like Coca-Cola and Nike are ever-present on the social network, what about the little guy? What about local businesses?
Facebook is a great way to begin your advertising efforts. It’s cheap, it’s easy, and it allows you to target the audience of your choice.